BLΛCK managed the executive production of the exhibition design and the adaptation of the Abbazia di San Gregorio venues. The team coordinated the transformation of a historic residence into an exhibition space compliant with the museum standards required for hosting and conserving artworks from major international institutions. Through its project management activities, BLΛCK coordinated the dialogue between the curatorial team, designers, and suppliers, overseeing all phases of development, production, and installation. The intervention included a technical and systems upgrade program covering HVAC (heating, ventilation, and air conditioning), lighting, security, and environmental monitoring systems, as well as the infrastructure necessary for the proper functioning of the exhibition spaces. Operating within a historic building subject to strict architectural and conservation constraints, BLΛCK managed the adaptation and exhibition setup interventions, ensuring full respect for the site’s original features and compliance with the museum, operational, and conservation requirements of the project.
The exhibition explores the theme of cartography as a tool for cultural representation and interpretation of the world, creating a dialogue between historical maps and contemporary artworks from international institutions and collections. BLΛCK coordinated the entire loan management process, handling the logistics, insurance, and conservation aspects related to the transport and display of the artworks. Concurrently, BLΛCK supported the artists and their teams in producing site-specific installations and multimedia works, coordinating their executive production while ensuring compliance with the defined technical, curatorial, and conservation requirements.
BLΛCK managed the public launch of the exhibition by coordinating the communication, promotion, and institutional relations activities linked to the opening event, contributing to the positioning of the initiative within the context of the Venice Biennale. Concurrently, BLΛCK organized and supervised all operational activities related to the exhibition’s opening and the subsequent daily management of the venues, coordinating reception, security, visitor management, and public support services. Through constant operational oversight and the management of dedicated staff, BLΛCK ensured high service standards for visitors, institutional stakeholders, and international guests throughout the entire exhibition period.
The project represents a model of integrated management for a complex international cultural initiative, in which BLΛCK acted as the sole manager responsible for the strategic, technical, and operational coordination throughout the entire lifecycle of the exhibition. From initial planning to managing client relations, from curatorial coordination to exhibition design and installation, from loan and artwork management to communication activities, through to daily operations and visitor management, BLΛCK ensured complete oversight of all project components. This approach guaranteed decisional consistency, operational control, and execution quality across all phases of the exhibition’s development and management.